Recent Scientific Research To Help You Choose the Best Fear Reduction Methods and Improve Pets’ Behavioral Health

There seems to be greater focus these days on helping both owners and professionals reduce the fear, stress or anxiety pets experience. That’s a good thing.

But how frequently are pets subjected to experiences that detract from their quality of life?  Is it important to distinguish among fear, stress and anxiety or are they all equally “bad” for an animal to experience?

For dogs rescued from puppy mills or other abusive situations, and for pets that are poorly socialized just day to day living can be a fearful experience.  Going for a walk, being transported in the car, being groomed or boarded, visiting the veterinarian, encountering certain people or other animals, or even a training class can all be potentially fear producing.

This increased attention to pets’ emotional states has brought more options than ever before for reducing fear.  Pheromones, music, distraction, reassurance, lighting, colors, wraps, scents and more have resulted in a somewhat confusing array of choices pet owners and pet professionals must make.

When presented with an anxious, fearful, or stressed pet, what do you do first?  How do you prioritize among the products and procedures in order to have the greatest impact on fear reduction?  How can you best prevent unpleasantness for the pet the next time, regardless of the setting or circumstance?

While experience with what works is one answer, the other is what scientific research has to tell us.  And that’s the subject of this two part webinar course.

In this webinar you’ll discover:

  • how fear relates to anxiety and stress and when and why it matters to distinguish among them
  • how research from the field of pediatric pain management can help
  • whether music really matters and if so what kind – the research results will surprise you!
  • that all reassurance it not created equal
  • if distraction is helpful and if so what kind is best?
  • whether pheromones are the magic wand
  • what research has found about the effect of other odors from lavender to bacon
  • the latest research on the effectiveness of shirts and capes in reducing noise fears
  • what we know about the best sequence of events during veterinary visits to prevent fear
  • and MORE!

At the conclusion of this course, you’ll be a more confident, helpful, scientifically informed and trusted resource that other professionals and pet parents can rely on when they want the best assistance and advice for how best to reduce fear and help pets live happier lives!

Also included in the course are course notes which include:

  • a definition of terms
  • a myth busting handout on “reassuring” fear
  • a checklist on how to create a desensitization hierarchy
  • a list of fear related behaviors
  • a four article series on Choices and Complexities Of Counter Conditioning
  • a list of references for the research we describe
  • and MORE!

Course registration fee for BOTH approximately 75 minute sessions, and all course materials is a mere $99.

Course has been approved by CCPDT for 1 CEUs for trainers and 1 CEUs for behavior consultants

Purchase course for only  $99.00 using the Paypal button below.

We’d like to extend a special welcome to all Fear Free Certified Professionals who might be joining us!

Watch the Facebook LIVE videos we did about fear reduction:

Reducing Fear When Handling Feet  

Reducing Fear When Owners Leave   

Overcoming Research Bias About Fear Reduction Methods  

Have questions about the course? Email us at